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Jay Z And Beyoncé Are Going Vegan For 22 Days

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Jay Z announced today that he and Beyoncé will eat a plant-based diet for the next 22 days. Why, you ask? He explains, kind of:

Why now? There’s something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day…It just feels right!

So you can call it a spiritual and physical cleanse.

Wow, good luck, you guys! I hope you know that it’s hardest to go vegan during the holidays. Also, 22 days is nothing — let’s talk after 22 months. Either way, GODSPEED, YOU BEAUTIFUL PEOPLE.

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Read more: http://buzzfeed.com/whitneyjefferson/jay-z-and-beyonce-are-going-vegan-for-22-days

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