If you haven’t seen the movie “The Martian,” then it might seem odd to see a DVD placed for sale next to a bin of potatoes. But for those who have, the Albert Bartlett potato company’s deal with Twentieth Century Fox to use Matt Damon’s face and their film to sell tubers is a stroke…
[youtube https://www.youtube.com/watch?v=e1ErgRekjn8?enablejsapi=1&&w=640&h=360] Google has rolled out a pilot program in which advertisers can display relevant search items before a consumer has finished typing a query. Called “Search as You Type,” the initiative is aimed at AdWords advertisers. Google has so far partnered with two brands — Hasbro and Lowe’s — for the program. In the…
[youtube https://www.youtube.com/watch?v=Jras5-jPHak?enablejsapi=1&] If the Dalai Lama and Barack Obama already gave a shout-out to your ad campaign, what can you possibly do as an encore? Keep spreading the love, says San Francisco-based ad agency Eleven Inc. The agency, working for healthcare and hospital giant Dignity Health, just launched a new phase of its Hello Humankindness…
Samsung Galaxy S III Ads [youtube https://www.youtube.com/watch?v=2bhD-BvPkn8&w=560&h=315] Samsung Galaxy S III – AllShare Group Cast [youtube https://www.youtube.com/watch?v=oJKmSV-qRJg&w=560&h=315] Samsung Galaxy S III – AllShare Play [youtube https://www.youtube.com/watch?v=9eQXi_qmovI&w=560&h=315] Samsung Galaxy S III – Share Shot Read more: http://mashable.com/2012/07/09/galaxy-s-iii-ads/
[youtube https://www.youtube.com/watch?v=E9n0f2rhK3g?enablejsapi=1&] It’s the classic source of angst for a marketer: If only people could actually see how good this product is, then they’d understand. For Microsoft, it must be especially frustrating. The company feels there are features to Windows Phone 8 that are so good that any reasonable person would swap their iPhone or…
After pushing back against reports of a new “Lovin’ Beats Hatin’” advertising slogan, McDonald’s has released its lovin’-themed marketing campaign. View this image › McDonald’s Love might not be able to conquer all, or save ousted McDonald’s CEO Donald Thompson’s job. But for a limited time, it will be accepted, occasionally, as legal tender in…
Tumblr has launched a new Spotlight section, its 56th, to highlight blogs dedicated to street style photography. The new section features 13 street style blogs, several of which, including Street Etiquette and Altamira, are also showcased on the platform’s popular Fashion vertical. Burberry has signed on as the launch sponsor for the Street Style spotlight.…
Shares fell more than 5% after Google reported its earnings. Once again, the company is making less money off each advertisement. View this image › The Associated Press For all its talk of investing billions in “moonshots” like self-driving cars and wearable computers, Google still can’t shake a nagging problem in its business model that…
11 Classic Political Campaign Advertisements 1. “I Like Ike” Dwight Eisenhower’s 1952 presidential campaign ad was produced by Walt Disney Studios and Citizens for Eisenhower-Nixon. “I Like Ike” is one of the most well-known and catchiest political slogans of all time. 2. JFK Jingle John F. Kennedy’s repetitive jingle aired during the 1960 presidential campaign.…
Less than a week after Facebook‘s big announcement about hitting 1 billion users, all anyone can remember are the chairs. Facebook celebrated hitting the milestone with its first ad campaign, an inspired effort that compared the social network to chairs. The Internet’s response has been swift. Mashable has tried its hand at lampooning the ad…